Callaway Golf Company - Wikipedia, the free encyclopedia. Callaway Golf Company is an American global sporting goods company that designs, manufactures, markets and sells golf equipment, golf accessories and golf lifestyle- related products in more than 7. The American company, based in Carlsbad, California, is the world. Callaway Golf licenses its name, trademarks and service marks for golf lifestyle products including golf apparel, golf shoes, golf bags, headwear, watches, rangefinders, practice aids and travel gear.
Callaway Golf also market products under the Odyssey putter brand, acquired in 1. Callaway was raised in Lagrange, GA and was a graduate from Emory University. Callaway became very successful in the textile industry and was very fond of playing golf. At games, Callaway would use clubs by Hickory Sticks. The clubs were constructed of hickory- shafts with a steel core. At that time, Hickory Sticks was owned by Richard Parente, Dick De La Cruz and Tony Manzoni.
As Hickory Sticks started running low on funds, they sought investors to help the company and approached Callaway. At the time, he had just sold his vineyards for a $9 million profit. Then in 1. 98. 2, he bought half of Hickory Sticks, the company was renamed to Callaway Hickory Stick USA. In 1. 98. 3, he became president and moved the company to Carlsbad, California where he sold clubs out of his Cadillac. In 1. 98. 4, Callaway bought the rest of the company for $4. The company eventually changed to its present name in 1.
As a key member of management, Parker was involved in all major decisions during the company's growth. In 1. 98. 6, Callaway hired a billiard cue designer, Richard C.
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Helmstetter, as a consultant. Helmstetter later became chief club designer that same year and introduced computer- controlled manufacturing machines. With his help and the help of Glenn Schmidt, the company's master tool maker, the company developed the original Big Bertha driver using large- volume (1. The Big Bertha driver grew to 2.
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These wedges were constructed from carbon steel and a face with modified U grooves. Callaway Golf spent three years developing its new golf ball and a state- of- the- art production facility. Callaway engineers designed only two models of the Rule 3. Ely Callaway explained the company.
Each Rule 3. 5 ball contains a unique synergy of distance, control, spin, feel and durability characteristics. This eliminates confusion and guesswork in trying to identify the golf ball that is right for each individual golfer. Dye to take over as CEO and President, but Callaway continued to be an integral part of the company as Chairman of the Board and as President and CEO of Callaway Golf Ball Company and in a promotional role for all of Callaway's products. He later returned in 1. President and CEO of Callaway Golf Company but died of pancreatic cancer on July 5, 2. Ron Drapeau. Following competition from Adidas the acquisition would eventually cost Callaway Golf $1. Baker President and COO, as Patrice Hutin resigned from his positions.
By late 1. 99. 7, it reached a market capitalization of over $3. Endorsements. They also have commercial relationships with some of the legends of the sport including Arnold Palmer and Annika S. After being endorsed by Callaway late in his career, Seve Ballesteros expressed his gratitude to Ely Callaway by giving him a vintage Rolex, one he had worn since he first signed with the watchmaker.
The company name is changed to Callaway Hickory Stick. Callaway buys out his partners and takes sole ownership of the company, which he renames Callaway Golf. Callaway Golf introduces the S2. H2 iron. It features a significantly shorter hosel than conventional irons; the weight saved from making the hosel shorter is relocated low in the clubhead to increase forgiveness and ease of launch. The Big Bertha driver debuts and becomes an instant hit among golfers.
Rule 3. 5 Red has a firmer feel, Rule 3. Blue has a softer feel. Whereas golf balls are traditionally sold in sleeves of three and boxes of 1. Rule 3. 5 is offered in sleeves of five and boxes of 1.